The Supreme Resell Market

Source: https://en.wikipedia.org

KEY ECONOMIC PRINCIPLES I’M ADDRESSING:

• (1) People gain when they trade voluntarily
• (2) Because of scarcity, people choose. All choices have an opportunity cost.

OVERALL RESEARCH QUESTION: In the Supreme resale market, when resale prices skyrocket,

who benefits the customer or the re-seller?

SUB QUESTIONS
-What social trends have led to the increase of demand for Supreme clothing?
-Why are people willing to pay 2 or 3 times the original price of the original item?(Does the trade mutually benefit the buyer)
-How has the choice for Supreme to have limited supply of items and only a few store locations contributed to  the public demand for the products? How and why?
-What effects do “pop ups” have on the resell market?  Does it increase or lower demand for product?

RESOURCES FOR RESEARCH:
DATABASES:
WEBSITES: Financial Times, Hypebeast, Complex, GQ, Investopedia