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| blog.calarts.edu
KEY ECONOMIC PRINCIPLES I’M ADDRESSING: Because of scarcity, people choose. All choices have an opportunity cost.
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OVERALL RESEARCH QUESTION: How do animation production project leaders choose and develop a story idea (on a limited budget) when planning for a film to appeal best to an audience?
SUB QUESTIONS How is a story idea first presented and approved? Who backs this? Who works on a development team? What do they specialize in? What business decisions go into perfecting character and story development in the writing process? What kind of research in the development process has been done to bring success to high-grossing films?
RESOURCES FOR RESEARCH: DATABASES: ProQuest, JStor
WEBSITES: TechRadar, Harvard Business Review, IGN
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